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Holly’s first cafe in Japan a hit with the locals

Published: 26 Aug 2024, 17:17

Holly’s first cafe in Japan a hit with the locals

Hollys’ Namba Marui branch attracted 60,000 customers in the first 100 days after opening, the Korean coffee chain said on Monday. (HOLLYS)

The first Hollys cafe in Japan welcomed 60,000 customers in the first 100 days after opening, the Korean coffeehouse chain announced on Monday.

The branch is located in the Namba Marui department store in Osaka and promoted the opening with a Korean-style café interior and food and drinks modeled on the Korean branches, which is considered effective in Japan.

“At the Hollys store in Japan, customers were able to enjoy the same taste and atmosphere as the stores in Korea, which brought great satisfaction to Japanese customers,” the chain said in a press release on Monday, adding that “the continued popularity of Korean culture and K-food” in Japan helped increase sales.

The store specifically sells the Hallabong Yuzu Smoothie made from Korean hallabong, a citrus fruit grown on Jeju Island, and yuzu.

The store opened on May 1 as the chain’s first branch abroad.

On the opening day, around 900 customers visited the store, and since then the average has been 600 customers per day.

“We plan to continue to introduce new menu and merchandise items in Japan (…) so that we can achieve our original goal of making Hollys the premium coffee brand that represents Korea,” said a press release on Monday.

BY CHO YONG-JUN ([email protected])

By Jasper

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